# Free cold email sequence builder The more follow-ups in your cold email campaign, the more successful it is. Not following up can cost you Some stats... 60% of customers «say no» four times before saying yes whereas 48% of salespeople never even make a single follow up attempt More stats... The more Follow Ups you send, the more chances you have for a response ## Statistics ### Welcome Email Sending popularity Reply chance: 19% ### Follow Up - Step 1 Sending popularity Reply chance: 13% ### Follow Up - Step 2 Sending popularity Reply chance: 14% ### Follow Up - Step 3 Sending popularity Reply chance: 28% ### Follow Up - Step 4 Sending popularity Reply chance: 10% ## Email copy from top companies In the world of business people, it is not enough to be just an expert in your field, it is important to know the rules of conduct and be able to build relationships in a business environment, including through emails. ## Invitation to Slack Hello! Thank you for signing up for Slack. We're really happy to have you! Click the link... ## Welcome to Slack Welcome to Slack! We're on a mission to make your working life simpler, more pleasant and more... ## Important Security Notice Dear Ashley, We are writing to inform you that we were recently able to confirm that the... ## Custom HubSpot consultation Hey Ashley, Remember when, about a week ago, you visited HubSpot's site and... ## From us to you At HubSpot, we're passionate about helping companies grow better. Throughout 2017, we've worked tirelessly to... ## Thanks for Subscribing! Welcome to the Zapier blog! Thanks for subscribing to articles from the Zapier blog. Now you'll be the first to... ## Welcome to Pinterest! Hi Ashley, YOU are the newest member of Pinterest, a community to share collections of things... ## Your Online Store Has Closed Uh-oh. Your free trial of Shopify has ended and your store is now closed. Don't worry, nothing has... ## Deleted files in your Dropbox Hi Ashley, We noticed that you recently deleted a large number of files from your Dropbox... ## Tuesday morning outage Hi there, Today at 7:15 AM Pacific Time, some Olark operators began reporting issues with using... ## Dropbox account deleted Hi, Your administrator has deleted your Front Dropbox account. You'll no longer have access... ## Hi Leads Hi Leads, We noticed that you signed up for Dropbox a while ago, but never installed the software... ## Update to Upwork's pricing Hi Quentin, This week we announced some changes to Upwork's fees. To learn about these updates... ## Salesforce Renewal Dear Ashley, At Salesforce, customer success is our #1 priority, and we are committed to helping... ## How we use Drift (200 spots) We're running two free sessions this month where we break down how we use Drift every day... ## Monday and Tuesday Outage Hello Ashley, I'm emailing to update you on our service outages on Monday and Tuesday this week... ## Our new video series OK so I know we already emailed you this week. But, I'm super excited about this and hope you don't mind... ## 10 Million Users! To celebrate, we’re giving away free Salesforce Gold! Join the Celebration ## Generate an intro email now! Engage with a new lead to boost their interest in your business and break the ice & warmy AI writing assistant helps you to create high-quality Introduction email for a few seconds ### Quick Tips #### What is cold email? Cold email refers to the practice of reaching out to potential clients or contacts who have not expressed prior interest in your product or service. It's a method for initiating communication and building relationships with new prospects. #### Why should you use a cold email sequence builder? A cold email sequence builder helps automate and organize the process of sending a series of emails to a targeted audience. It ensures a structured and strategic approach, increasing the chances of engagement and building a relationship with the recipients over time. #### Who should use a cold email sequence builder? Anyone involved in sales, marketing, or business development can benefit from using a cold email sequence builder. It is particularly useful for individuals or teams looking to streamline and optimize their outreach efforts to connect with potential clients, customers, or collaborators. #### How can you ensure that your cold emails are not landing in spam? To prevent your cold emails from being marked as spam, adhere to best practices such as personalizing your emails, avoiding excessive use of promotional language, and ensuring proper formatting. Additionally, authenticate your email domain, use a recognizable sender name, and encourage recipients to add you to their contacts. Also, using email warm-up tools like [Warmy](https://www.warmy.io/signup) will help to reach inboxes all the time.